Thursday, December 18, 2008

The long tail



The long tail by Mr Chris Anderson, the editor-in-chief at Wired Magazine. Anderson has studied virtual stores like Amazon and Netflix active retailers on the Internet. His keyfinding the concept of the long tail is a focus of the tail in an ordered frequency diagram. The future is not the blocbuster monster hits when you are selling goods on the net, if it is virtual products in the form of bits it’s for sure. When the stock and distribution costs are very low you can focus to sell music, movies, applications and other media products that are not among the top 1000. The nisched products that sell in extremly small amount are on the other side enourmosly many. Apple iTunes could benefit and make profit on 1.000.000+ tunes.
Visit The Long Tail blog

No comments: